Project Reference: 2023-3-IT03-KA153-YOU-000184108
Status: Completed
Duration: 27 May 2024 – 26 August 2025
EU Grant: €30,668
Programme: Erasmus+
Action Type: Mobility of youth workers
Countries Involved: Italy, Portugal, Lithuania, Slovakia, Poland, Austria, Greece, Spain, Irelan
Background
The project “Words Matter: Media Literacy Lab” was created to address the growing impact of media on young people. Many young people face challenges such as misinformation, online manipulation, and discrimination. At the same time, youth workers often lack practical tools to teach media literacy. The project aimed to respond to these needs by promoting critical thinking and responsible media use.
Objectives
The main objective was to improve the media literacy skills of youth workers. Participants learned how to analyse information, evaluate sources, and identify fake news. Another goal was to promote inclusive communication and digital citizenship. The project also aimed to give participants tools and knowledge to create their own media literacy activities for young people.
Implementation
The project used non-formal education methods based on human rights education. Activities followed principles such as participation, cooperation, and experiential learning. The training was structured step by step, using the “Empowerment Spiral” approach: awareness, analysis, reflection, and action. This helped participants build their skills gradually and apply them in practice.
Participants and Activities
The project involved 27 participants from 9 countries. They were youth workers, educators, and youth leaders with experience in working with young people. Most participants worked with disadvantaged youth, and many had fewer opportunities themselves. Through workshops, group work, and discussions, they developed practical skills and shared experiences.
Achievements
The project produced several concrete results. These included a promotional video, a mobile game about media literacy, and a digital booklet. Participants also organised more than 20 local activities in their communities. In addition, reports, online articles, and social media content helped spread the project results to a wider audience.
Conclusion
“Words Matter: Media Literacy Lab” successfully strengthened the competences of youth workers in media literacy. It provided useful tools, promoted critical thinking, and supported inclusive values. The project had a positive impact both on participants and on the young people they work with, contributing to more responsible and informed media use across Europe.
